Understanding GSM in Cotton!

When it comes to choosing the perfect oversized t-shirt , most people focus on style, color, or fit — but one of the most important factors often goes unnoticed: GSM (Grams per Square Meter) .

At Flick Streetwear® , we believe that true comfort and durability start with the right fabric weight. That’s why our premium oversized tees are made from 240 GSM cotton — a high-quality standard that sets us apart from fast fashion brands.

But what exactly is GSM , and why does it matter?

🧵 What Is GSM in Fabric?

GSM stands for Grams per Square Meter , and it's used to measure the density or weight of fabric . Simply put, it tells you how heavy and thick a piece of fabric is.

• Low GSM (130–150) : Thin, lightweight fabrics often used in budget tees.
• Mid GSM (160–190) : Common for everyday wear, slightly thicker than basic tees.
• High GSM (200–240+) : Dense, durable fabric used in premium and luxury apparel.

The higher the GSM, the more substantial and long-lasting the fabric will be — making it ideal for high-quality streetwear like ours at Flick Streetwear®.

🔍 Why Does GSM Matter in T-Shirt Quality?

Choosing the right GSM can make all the difference in how your t-shirt feels, wears, and lasts over time.

Here’s how different GSM levels affect your t-shirt:

At Flick Streetwear® , we use 240 GSM cotton because it strikes the perfect balance between comfort, durability, and a premium feel .